In a world distinguished by an enormous range of media and tough competition it is important to create a clear image about Kistamässan. We are accomplishing that by making sure that everything we produces with the aim to communicate with current and potential clients as well as other parties follows a clear objective.
It is therefore important that everybody who orders and/or produces communication materials on behalf of Kistamässan – for example printed material as adverts, tickets, promotional cards and poster, know and respects the current guidelines.
The graphic manual aims to uphold the graphic profile. The graphic profile is a collection of guidelines that shows how printed and electronic information should be designed. It shows how the logotype looks and how it shall be used as well as outline rules for format and colour. A clear and consistent use of the graphic profile mediates stability and dependability.
The manual shall be used at all production with Kistamässan as a sender and should be given to all external organizers and entrepreneurs who produces materal with Kistamässan as a sender.
If you have any queries - please contact;
Malin Ekman
phone: +46(0)8 - 506 650 45
e-mail:
malin.ekman@kistamassan.com